Magadheera to break BO record despite protests
TOLLYWOOD film-maker Allu Arvind's blockbuster Magadheera (macho man) will garner revenues of Rs 40 crore despite a storm of protests by lawyers over a song-and-dance sequence that threatens to damage the image of their fraternity.
Megastar Chiranjeevi's son Ram Charan Teja plays the lead role in the film, which has been made with a budget of Rs 45-crore. Revenues from the film may even exceed the record set by Pokiri, according to Andhra Pradesh Film Producers Council president Tammareddy Bharadwaja. Chiranjeevi's guest appearance in the movie, his political foray a year ago and Andhra fans waiting to see him on screen could significantly contribute to the success of the movie, Bharadwaja said.
The movie's production house, Geeta Arts, claimed that revenues, including those from abroad, topped a record Rs 28 crore in the first week. It had the highest budget and is most likely to break collection records. Controversies will only help viewership, said a source from Geeta Arts.
But the going may not be easy as lawyers have moved courts raising objections to a song in the film. The lyrics, scripted originally by a revolutionary balladeer and writer Vangapandu Prasada Rao, were meant to draw the youth into the Naxalite movement.
Protesters feel that it is derogatory to use a revolutionary song as an item number and have threatened to launch a statewide agitation. They did not even take my permission and on top it have used it in an obscene fashion,said the lyricist.
Left parties have also resorted to protests. One of their supporters tried to immolate himself in Warangal to protest against the manner in which the song was used in the movie. Besides, a lawyer has also filed a petition in a local court in Machilipatnam alleging that the film could damage the image of the legal community.
The producers woes have been compounded with four youngsters succumbing to an electric shock in a theatre screening Magadheera. Producer Allu Aravind has announced Rs 1 lakh compensation to each of the victims families on Monday
Megastar Chiranjeevi's son Ram Charan Teja plays the lead role in the film, which has been made with a budget of Rs 45-crore. Revenues from the film may even exceed the record set by Pokiri, according to Andhra Pradesh Film Producers Council president Tammareddy Bharadwaja. Chiranjeevi's guest appearance in the movie, his political foray a year ago and Andhra fans waiting to see him on screen could significantly contribute to the success of the movie, Bharadwaja said.
The movie's production house, Geeta Arts, claimed that revenues, including those from abroad, topped a record Rs 28 crore in the first week. It had the highest budget and is most likely to break collection records. Controversies will only help viewership, said a source from Geeta Arts.
But the going may not be easy as lawyers have moved courts raising objections to a song in the film. The lyrics, scripted originally by a revolutionary balladeer and writer Vangapandu Prasada Rao, were meant to draw the youth into the Naxalite movement.
Protesters feel that it is derogatory to use a revolutionary song as an item number and have threatened to launch a statewide agitation. They did not even take my permission and on top it have used it in an obscene fashion,said the lyricist.
Left parties have also resorted to protests. One of their supporters tried to immolate himself in Warangal to protest against the manner in which the song was used in the movie. Besides, a lawyer has also filed a petition in a local court in Machilipatnam alleging that the film could damage the image of the legal community.
The producers woes have been compounded with four youngsters succumbing to an electric shock in a theatre screening Magadheera. Producer Allu Aravind has announced Rs 1 lakh compensation to each of the victims families on Monday
-Times of India report
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